How to Not be Manipulated: A Clever, Crafty PR Exec Reveals Tricks of His Trade
Warning: People are out to manipulate you. How? With very sophisticated, deceptive PR techniques. Here, one of Washington’s most wily manipulators of news, Phil Elwood, reveals tricks of his trade — like astroturfing and detonating bombs in a safe location. The more you know about these tricks, the less likely you’ll be conned by them.
Phil Elwood is the author of All The Worst Humans.
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